Aspire

Aspire

Aspire

Intranet

Intranet

Intranet

Aspire, company’s intranet portal used by thousands of employees daily. Our mission was to reimagine it with a modern, accessible, and human-centered experience that feels warm, intuitive, and effortless to use.

Category
[ website Redesign ]
Role
[ Product Designer ]
Time Line
[ Eight Weeks ]

My Role

My Role

What I did

In this project, within a team of 5 (Designers, Lead, PM & AVP), I spearheaded the UX discovery and research phase, laying the foundation for a user- centric design approach. My primary responsibility was to gather and analyze onshore and offshore user feedback, ensuring we addressed key needs, including creating a warm, welcoming, and visually appealing experience. I also guided junior and associate designers throughout this process, helping them understand user insights and incorporating those findings into our design decisions.


A key contribution was crafting the design system from scratch, ensuring AAA compliance and aligning with user preferences for a warm, welcoming, and visually appealing experience. This system provided a solid foundation for a consistent and accessible design.


I also collaborated with the design team on wireframes and visual design under the guidance of the lead designer and AVPs, creating high-fidelity designs that balanced usability with aesthetics.


Through a combination of leadership, design expertise, and collaborative teamwork, my efforts were pivotal in shaping a functional, accessible, and engaging portal experience for users.

The Why Behind Redesign

Seeing beyond the surface

challenge

The existing Aspire homepage had several critical issues:

  • Not aligned with AAA accessibility standards

  • Low engagement and poor visual appeal

  • Non-user-friendly layout and confusing navigation

  • Inconsistent design across sections and applications

objective

Our redesign aimed to:

  • Enhance user experience through clarity and visual comfort

  • Optimize navigation for effortless discovery of tools and resources

  • Ensure geographical inclusivity for onshore & offshore users

  • Establish a consistent, accessible design system for future apps

Design Journey

Design Journey

Design Journey

Aspire Next
Aspire Next

(01)

Discover

Icon

(02)

Define

Icon

(03)

Ideate

Icon

(04)

Design

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Icon

Uncovered user needs, accessibility gaps, and pain points through deep research across regions.

  • 10+ brainstorming sessions

  • 15+ user interviews

  • Homepage usability analysis

  • Secondary research

  • Gathering qualitative & quantitative insights

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Week 1-3

Service Image

(01)

Discover

Icon

(02)

Define

Icon

(03)

Ideate

Icon

(04)

Design

Icon
Icon

Uncovered user needs, accessibility gaps, and pain points through deep research across regions.

  • 10+ brainstorming sessions

  • 15+ user interviews

  • Homepage usability analysis

  • Secondary research

  • Gathering qualitative & quantitative insights

Icon

Week 1-3

Service Image

(01)

Discover

Icon

(02)

Define

Icon

(03)

Ideate

Icon

(04)

Design

Icon
Icon

Uncovered user needs, accessibility gaps, and pain points through deep research across regions.

  • 10+ brainstorming sessions

  • 15+ user interviews

  • Homepage usability analysis

  • Secondary research

  • Gathering qualitative & quantitative insights

Icon

Week 1-3

Service Image
Scalable Design System

Built for consistency, growth & accessibility

  • AAA-Ready UI ensuring accessibility across all Aspire apps

  • Tokenized Foundation with reusable colors, typography & spacing

  • Modular Components designed once, applied everywhere

  • Consistent Experiences across homepage, ERP, IGM and many other internal applications

  • Faster Delivery through reusable patterns and shared guidelines

1%

[ more engagement ]

1%

[ more engagement ]

1%

[ more engagement ]

1%

[ more engagement ]

1x

[ design consistency ]

1x

[ design consistency ]

1x

[ design consistency ]

1%

[ AAA compliance ]

1%

[ AAA compliance ]

1%

[ AAA compliance ]

1%

[ fewer query ]

1%

[ fewer query ]

1%

[ fewer query ]

1%

[ fewer query ]

The outcome
The outcome

The redesign resulted in a more intuitive, inclusive, and visually cohesive intranet experience - supported by a scalable design system now used across multiple internal apps. Employees can navigate, discover, and engage with the platform more effortlessly, leading to a noticeably improved user experience.

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[04]

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[04]

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